© 2019 by Alyssa Appelman

Alyssa Appelman, Ph.D.
Assistant Professor
Northern Kentucky University
 Message Credibility
Journalistic Norms
 Media Psychology
 Quantitative Methods
News Writing
Copy Editing and Design 
Data Journalism
Mass Communication
Alyssa Appelman, Ph.D., is an assistant professor in the Department of Communication in the College of Informatics at Northern Kentucky University. She teaches undergraduate courses in journalism and mass communication.
Alyssa's research focuses on journalistic message credibility. Through a media psychology framework, she empirically tests the effects of journalistic norms and practices. She has conducted projects on the effects and significance of grammatical errors, stylistic errors and factual errors in news articles. She also has conducted studies that specifically examine message effects and information processing in digital and social media. Her work employs experimental analyses, as well as other quantitative methods. 
Her work has been published in peer-reviewed journals:
  • Journalism and Mass Communication Quarterly
  • Journalism Practice
  • Newspaper Research Journal
  • Communication Research Reports
  • Convergence: The International Journal of Research into New Media Technologies
  • College Media Review
  • Computers in Human Behavior
She also presents her work at national and international conferences:
  • Association for Education in Journalism and Mass Communication
  • International Communication Association 
  • National Communication Association
  • World Journalism Education Congress
  • Society of Professional Journalists 
  • ACES: The Society for Editing
Alyssa earned her bachelor's and master's degrees in journalism from the University of Missouri-Columbia and her doctorate in mass communications from The Pennsylvania State University.